Betting on digitalization and innovation, the key to post-Covid commerce according to INNTEC 2021
Five presentations, two round tables and two case studies, all taking place at the Congress Center in Andorra la Vella and also live streaming on YouTube, explained the new paths opening to commerce. Key ideas: one must combine physical and virtual strategies and learn how to interpret data offered to us by the internet. The fifth Edition of INNTEC, titled “Phygital commerce: the paths to omnipresence”, had over 100 attendees, split almost equally at fifty percent between in person and online. The event started with a talk given by Albert Moles, president of ACTINN, the Andorran cluster of new technologies [...]